The Plant-Based Mince Customers Already Know: How V2 Vegan Mince Can Drive Menu Confidence
There's a challenge many venues face when introducing plant-based menu items.
It's not the cooking.
It's not the flavour.
It's getting customers to take that first leap and order it.
We've all seen it happen.
A customer scans the menu, spots the vegan bolognese or plant-based tacos, pauses for a second... then orders the beef version they've known for years.
Not because they don't want to try something new.
Because they're not sure what they're getting.
That's where v2 Vegan Mince offers a unique advantage.
Unlike emerging brands customers may never have heard of, many Australians already recognise v2food from supermarket shelves, meal kits, and major retail outlets.
And that familiarity matters.
The Brand Recognition Advantage
In hospitality, trust drives sales.
When diners see a recognised brand attached to a plant-based dish, the perceived risk drops dramatically.
They already know:
- The brand
- The product category
- The expected eating experience
That confidence often translates into more orders.
Instead of asking:
"What is this plant-based mince?"
Customers are thinking:
"I've seen v2 before. I'll give that a go."
For operators, that's a powerful bridge between curiosity and purchase.
The Familiar Dishes Customers Already Love
One of the biggest strengths of v2 Vegan Mince is that it doesn't require chefs to reinvent their menu.
It works beautifully in dishes Australians already know and order regularly.
Bolognese & Lasagne
Rich, hearty, and comforting.
Tacos & Burritos
Perfectly absorbs spices and sauces.
Burgers
Forms satisfying patties with a familiar bite.
Meatballs
Great for pasta dishes and share plates.
Loaded Fries & Nachos
An easy premium upsell.
The result?
More menu flexibility without creating operational headaches.
The Sustainability Story Customers Are Looking For
Customers increasingly want lower-impact food choices.
But they don't necessarily want a lecture while ordering lunch.
What they want is a familiar dish that aligns with their values.
Choosing plant-based mince can help reduce the environmental footprint associated with traditional meat production while giving customers another way to enjoy their favourite meals.
Simple.
Accessible.
And increasingly expected.
Operational Benefits That Matter
✔ Familiar Kitchen Application |
Use it exactly as you would traditional mince. |
✔ Menu Versatility |
One product supports multiple cuisines and menu categories. |
✔ Strong Portion Control |
Convenient 800g format suitable for cafés, smaller venues, and foodservice operators. |
✔ Customer Recognition |
Potentially reduces hesitation at the point of purchase. |
Product Details & Specifications
Key Features
✔ 100% vegan and plant-based
✔ Cooks and browns like traditional mince
✔ High in protein and iron
✔ Neutral flavour profile suitable for multiple cuisines
✔ Ideal for tacos, burgers, lasagne, meatballs, bolognese, and loaded fries
Suggested Uses
- Lasagne
- Bolognese
- Tacos
- Meatballs
- Burgers
- Nachos
- Loaded Fries
Storage Instructions
❄️ Keep refrigerated or frozen according to packaging instructions.
❄️ Do not refreeze after thawing.
Product Details
📦 v2 Vegan Mince |
| 800g Retail Pack |
| 🔎 SKU: 1112-RU |
Now Available at The Plant Pantry
As Australia’s leading distributor of plant-based products, The Plant Pantry makes it easy to bring Fable into your kitchen—whether you’re ordering for retail, café service, or bulk operations.
Reliable supply. Flexible formats. Premium quality.






